The Visionary Package
| Author | : Herbert M. Meyers |
| Publisher | : Springer |
| Total Pages | : 254 |
| Release | : 2004-10-29 |
| ISBN-10 | : 9780230286917 |
| ISBN-13 | : 0230286917 |
| Rating | : 4/5 (917 Downloads) |
Book Synopsis The Visionary Package by : Herbert M. Meyers
Download or read book The Visionary Package written by Herbert M. Meyers and published by Springer. This book was released on 2004-10-29 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: The retail market is in a revolution which is creating new opportunities in a world of direct connections, where information is exchanged instantly and geography is no longer a barrier. This book contains valuable information and guidelines for marketers, retailers, manufacturers, designers and communication professionals in relation to new opportunities for brands and products through packaging, brand identity and creativity.
