Related Books
Language: en
Pages: 260
Pages: 260
Type: BOOK - Published: 2010 - Publisher: Channel View Publications
People do not buy products or even services; they purchase the total experience that the product or service provides. This book brings together established and
Language: en
Pages: 280
Pages: 280
Type: BOOK - Published: 2007 - Publisher: Routledge
Offers a unique insight into these growing areas of the tourism industry looking at their interaction, market profiles, advantages and their effects on the envi
Language: en
Pages: 260
Pages: 260
Type: BOOK - Published: 2010-09-01 - Publisher: Channel View Publications
People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way
Language: en
Pages: 396
Pages: 396
Type: BOOK - Published: 2004 - Publisher: Psychology Press
An essential read for all leisure and tourism experts, this educational book analyzes and explains demographics, global supply and demand, globalization, interc
Language: en
Pages: 280
Pages: 280
Type: BOOK - Published: 2013-08-31 - Publisher: Univ of California Press
In this classic analysis of travel and sightseeing, author Dean MacCannell brings social scientific understandings to bear on tourism in the postindustrial age,