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The Tourism and Leisure Experience
Language: en
Pages: 260
Authors: Michael Morgan
Categories: Business & Economics
Type: BOOK - Published: 2010 - Publisher: Channel View Publications

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People do not buy products or even services; they purchase the total experience that the product or service provides. This book brings together established and
Water-based Tourism, Sport, Leisure, and Recreation Experiences
Language: en
Pages: 280
Authors: Gayle Jennings
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Routledge

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Offers a unique insight into these growing areas of the tourism industry looking at their interaction, market profiles, advantages and their effects on the envi
The Tourism and Leisure Experience
Language: en
Pages: 260
Authors: Michael Morgan
Categories: Business & Economics
Type: BOOK - Published: 2010-09-01 - Publisher: Channel View Publications

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People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way
The Tourism and Leisure Industry
Language: en
Pages: 396
Authors: Klaus Weiermair
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: Psychology Press

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An essential read for all leisure and tourism experts, this educational book analyzes and explains demographics, global supply and demand, globalization, interc
The Tourist
Language: en
Pages: 280
Authors: Dean MacCannell
Categories: Art
Type: BOOK - Published: 2013-08-31 - Publisher: Univ of California Press

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In this classic analysis of travel and sightseeing, author Dean MacCannell brings social scientific understandings to bear on tourism in the postindustrial age,