The Shoestring Entrepreneur's Guide to Internet Start-Ups

The Shoestring Entrepreneur's Guide to Internet Start-Ups
Author :
Publisher : Macmillan
Total Pages : 292
Release :
ISBN-10 : 0312267746
ISBN-13 : 9780312267742
Rating : 4/5 (742 Downloads)

Book Synopsis The Shoestring Entrepreneur's Guide to Internet Start-Ups by : Robert Spiegel

Download or read book The Shoestring Entrepreneur's Guide to Internet Start-Ups written by Robert Spiegel and published by Macmillan. This book was released on 2001-11-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The latest Shoestring Entrepreneur guidebook takes readers through what is and isn't working in the world of Internet ventures. Each chapter offers clear, easy-to-understand advice on selected the right niche market and securing start-up funding, plus guidelines for creating Web sites and affiliating with larger companies . Spiegel provides an insider's understanding of how to drive traffic to a particular site and turn visitors into repeat customers. He reveals tactics used by top Web sites for developing lasting customer relationships, and explains how to best utliize e-marketplace. An excellent addition to the Shoestring series and a must-have for all up-and-coming entrepreneuers, this book is a road map to a profitable Internet buidness models as well as a guide to avoiding models that have led companies into financial disaster.


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