The Perfect Pill

The Perfect Pill
Author :
Publisher : Notion Press
Total Pages : 227
Release :
ISBN-10 : 9798890264527
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis The Perfect Pill by : Gauri Chaudhari

Download or read book The Perfect Pill written by Gauri Chaudhari and published by Notion Press. This book was released on 2023-07-19 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can I build my brand when it is just another me-too? is the quintessential question asked by pharma and healthcare marketers operating in the branded generic markets. In highly saturated markets with hundreds of similar brands, establishing a competitive edge and building a strong brand is often a challenging task. The Perfect Pill propagates a robust 10-step healthcare brand-building model that helps you create much-needed differentiation and a unique value proposition for patients and physicians. The steps suggested in the book help establish an ultimate win-win situation for patients, physicians, and sales and marketing professionals. A must-read for pharmaceutical, medical device, diagnostic, over-the-counter, surgical, hospital, nutrition, and wellness brand marketers.


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