The Long Tail of Tourism
| Author | : Alexis Papathanassis |
| Publisher | : Springer Science & Business Media |
| Total Pages | : 221 |
| Release | : 2011-04-23 |
| ISBN-10 | : 9783834962317 |
| ISBN-13 | : 3834962317 |
| Rating | : 4/5 (317 Downloads) |
Book Synopsis The Long Tail of Tourism by : Alexis Papathanassis
Download or read book The Long Tail of Tourism written by Alexis Papathanassis and published by Springer Science & Business Media. This book was released on 2011-04-23 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ‘long tail’ of holiday offerings implies dramatic shifts in the sector’s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.
