The Focus Group Research Handbook
| Author | : Holly Edmunds |
| Publisher | : Contemporary Books |
| Total Pages | : 276 |
| Release | : 1999 |
| ISBN-10 | : 0844202886 |
| ISBN-13 | : 9780844202884 |
| Rating | : 4/5 (884 Downloads) |
Book Synopsis The Focus Group Research Handbook by : Holly Edmunds
Download or read book The Focus Group Research Handbook written by Holly Edmunds and published by Contemporary Books. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: A handbook covering the essentials for all the stage of focus group implementation, including designing and conducting a targeted focus group study selecting the proper research facility, and analysing and incorporating results into the decision making process.
