Strategic Marketing in Practice

Strategic Marketing in Practice
Author :
Publisher : Routledge
Total Pages : 383
Release :
ISBN-10 : 9780750680127
ISBN-13 : 0750680121
Rating : 4/5 (121 Downloads)

Book Synopsis Strategic Marketing in Practice by : Ashok Ranchhod

Download or read book Strategic Marketing in Practice written by Ashok Ranchhod and published by Routledge. This book was released on 2006 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.


Strategic Marketing in Practice Related Books

Strategic Marketing in Practice
Language: en
Pages: 383
Authors: Ashok Ranchhod
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Routledge

DOWNLOAD EBOOK

Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions
Strategic Marketing Management: Theory and Practice
Language: en
Pages: 954
Authors: Alexander Chernev
Categories: Business & Economics
Type: BOOK - Published: 2019-01-01 - Publisher: Cerebellum Press

DOWNLOAD EBOOK

Strategic Marketing Management: Theory and Practice offers a systematic overview of the fundamentals of marketing theory, defines the key principles of marketin
Strategic Marketing: Planning and Control
Language: en
Pages: 322
Authors: Graeme Drummond
Categories: Business & Economics
Type: BOOK - Published: 2007-06-01 - Publisher: Routledge

DOWNLOAD EBOOK

Strategic Marketing: planning and control covers contemporary issues by exploring current developments in marketing theory and practice including the concept of
Creating Customer Value Through Strategic Marketing Planning
Language: en
Pages: 148
Authors: Edwin J. Nijssen
Categories: Business & Economics
Type: BOOK - Published: 2013-11-11 - Publisher: Springer Science & Business Media

DOWNLOAD EBOOK

Creating and delivering superior customer value is essential for organizations operating in today's competitive environment. This applies to virtually any kind
Strategic Marketing
Language: en
Pages: 352
Authors: Tony Proctor
Categories: Business & Economics
Type: BOOK - Published: 2014-02-25 - Publisher: Routledge

DOWNLOAD EBOOK

Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An