Related Books
Language: en
Pages: 320
Pages: 320
Type: BOOK - Published: 1999-02-05 - Publisher: McGraw Hill Professional
In today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers.
Language: en
Pages: 268
Pages: 268
Type: BOOK - Published: 1996 - Publisher: McGraw Hill Professional
The bestselling author of S.P.I.N. Selling is back with a dynamic book that explains, demystifies, and makes sense of the sales revolution that is rapidly alter
Language: en
Pages: 256
Pages: 256
Type: BOOK - Published: 2011-06-28 - Publisher: John Wiley & Sons
The practical guide to using pricing and profitability management to build a better business A comprehensive reference for any business professional looking to
Language: en
Pages: 237
Pages: 237
Type: BOOK - Published: 1989-01-01 - Publisher: McGraw Hill Professional
An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales Success Knowing how to get to the decision maker, deal with the competitio
Language: en
Pages: 436
Pages: 436
Type: BOOK - Published: 2013-08-15 - Publisher: Routledge
Published in previous editions as Relationship Selling, the latest edition of Mark Johnston and Greg Marshall’s Contemporary Selling: Building Relationships,