Related Books
Language: en
Pages: 896
Pages: 896
Type: BOOK - Published: 1967 - Publisher:
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 1967 - Publisher:
Language: en
Pages: 1416
Pages: 1416
Type: BOOK - Published: 1966 - Publisher:
Language: en
Pages: 1794
Pages: 1794
Type: BOOK - Published: 1967 - Publisher:
Language: en
Pages: 284
Pages: 284
Type: BOOK - Published: 1974 - Publisher: Harvard University Press
The current debate over the economics of advertising has long focused on two questions. The first concerns the impact of advertising on the relative positions o