New Venture Creation

New Venture Creation
Author :
Publisher : SAGE Publications
Total Pages : 441
Release :
ISBN-10 : 9781452292779
ISBN-13 : 1452292779
Rating : 4/5 (779 Downloads)

Book Synopsis New Venture Creation by : Marc H. Meyer

Download or read book New Venture Creation written by Marc H. Meyer and published by SAGE Publications. This book was released on 2013-01-04 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Structured around the idea that innovation is at the core of successful entrepreneurship, New Venture Creation: An Innovator's Guide to Startups and Corporate Ventures, Second Edition by Marc H. Meyer and Frederick G. Crane is an insightful, applied-methods guide that establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods, this guide helps students develop the innovative concepts and business plans they need to raise start-up capital.


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