Marketing Psychology 101
Author | : Scott Derek |
Publisher | : |
Total Pages | : 80 |
Release | : 2021-05-03 |
ISBN-10 | : 9798747842687 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Download or read book Marketing Psychology 101 written by Scott Derek and published by . This book was released on 2021-05-03 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow your business, get more sales and win over more customers with this book on how customers think and act when buyingWe are living in an age of continual motion and change, and as a result traditional strategy planning has become outmoded. Every manager, perhaps even every employee, needs to become a strategist. Every strategist, in turn, needs to develop deep consumer insight - or empathy - as a basis for flexible strategy formation. This book offers a practical guide on how to develop and implement a systematic process of strategic empathy to lead to greater effectiveness and day-to-day success