Managing Public Relations and Brand Image Through Social Media

Managing Public Relations and Brand Image Through Social Media
Author :
Publisher : Business Science Reference
Total Pages : 0
Release :
ISBN-10 : 1522503323
ISBN-13 : 9781522503323
Rating : 4/5 (323 Downloads)

Book Synopsis Managing Public Relations and Brand Image Through Social Media by : Anurag Singh

Download or read book Managing Public Relations and Brand Image Through Social Media written by Anurag Singh and published by Business Science Reference. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides the latest research and theoretical framework necessary to find ease in the shifting public relations and reputation management worlds. It provides an overview of the tools and skills necessary to deftly sidestep public affronts and to effectively use online outlets to enhance an organisation's visibility and reputation.


Managing Public Relations and Brand Image Through Social Media Related Books

Managing Public Relations and Brand Image Through Social Media
Language: en
Pages: 0
Authors: Anurag Singh
Categories: Branding (Marketing)
Type: BOOK - Published: 2016 - Publisher: Business Science Reference

DOWNLOAD EBOOK

Provides the latest research and theoretical framework necessary to find ease in the shifting public relations and reputation management worlds. It provides an
Managing Public Relations and Brand Image through Social Media
Language: en
Pages: 378
Authors: Singh, Anurag
Categories: Business & Economics
Type: BOOK - Published: 2016-05-16 - Publisher: IGI Global

DOWNLOAD EBOOK

Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brand’s reput
Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities
Language: en
Pages: 198
Authors: Ekhlassi, Amir
Categories: Business & Economics
Type: BOOK - Published: 2018-01-12 - Publisher: IGI Global

DOWNLOAD EBOOK

To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeh
Public Relations Management in Africa Volume 1
Language: en
Pages: 282
Authors: Albert A. Anani-Bossman
Categories: Social Science
Type: BOOK - Published: 2023-07-12 - Publisher: Springer Nature

DOWNLOAD EBOOK

This two-part volume examines current pedagogical modules, research directions and other emerging issues in public relations and communication management in Afr
Digital and Social Media Marketing
Language: en
Pages: 337
Authors: Nripendra P. Rana
Categories: Business & Economics
Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature

DOWNLOAD EBOOK

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve