Integrating Social Media into Business Practice, Applications, Management, and Models

Integrating Social Media into Business Practice, Applications, Management, and Models
Author :
Publisher : IGI Global
Total Pages : 362
Release :
ISBN-10 : 9781466661837
ISBN-13 : 1466661836
Rating : 4/5 (836 Downloads)

Book Synopsis Integrating Social Media into Business Practice, Applications, Management, and Models by : Lee, In

Download or read book Integrating Social Media into Business Practice, Applications, Management, and Models written by Lee, In and published by IGI Global. This book was released on 2014-06-30 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides the most up-to-date research findings and future directions for customer relationship management in contemporary enterprises, covering a wide range of topics such as management issues, innovative ideas, state-of-the-art business applications, and evaluation of social media products and services"--Provided by publisher.


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