Handbook of Media Management and Economics

Handbook of Media Management and Economics
Author :
Publisher : Psychology Press
Total Pages : 747
Release :
ISBN-10 : 9780805850031
ISBN-13 : 0805850031
Rating : 4/5 (031 Downloads)
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Book Synopsis Handbook of Media Management and Economics by : Alan B. Albarran

Download or read book Handbook of Media Management and Economics written by Alan B. Albarran and published by Psychology Press. This book was released on 2006 with total page 747 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a synthesis of current work and research in media management and economics, and establishes an agenda for future activities. It will serve as a foundational resource for scholars and students in media management and economics.


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