Emergence of Product Differentiation from Consumer Heterogeneity and Asymmetric Information

Emergence of Product Differentiation from Consumer Heterogeneity and Asymmetric Information
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ISBN-10 : OCLC:631969062
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Download or read book Emergence of Product Differentiation from Consumer Heterogeneity and Asymmetric Information written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: We introduce a fully probabilistic framework of consumer product choice based on quality assessment. It allows us to capture many aspects of marketing such as partial information asymmetry, quality differentiation, and product placement in a supermarket.


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