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Language: en
Pages: 552
Pages: 552
Type: BOOK - Published: 1993 - Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
This text focuses on strategies for programming small market, local stations (rather than the major networks), and it explores the wide range of choices and opt
Language: en
Pages: 345
Pages: 345
Type: BOOK - Published: 2012-11-12 - Publisher: Taylor & Francis
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule sh
Language: en
Pages: 480
Pages: 480
Type: BOOK - Published: 2012-03-01 - Publisher: Wadsworth Publishing Company
Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used
Language: en
Pages: 320
Pages: 320
Type: BOOK - Published: 2013-03-20 - Publisher: Taylor & Francis
Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media. It provides a synopsis of the beginn
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2009 - Publisher: Wadsworth Publishing Company
This book is primarily about television and radio and it focuses on entertainment and informational programs coming to viewers as pre-produced units of content.