Doing Semiotics
Author | : Laura R. Oswald |
Publisher | : |
Total Pages | : 255 |
Release | : 2020 |
ISBN-10 | : 9780198822028 |
ISBN-13 | : 0198822022 |
Rating | : 4/5 (022 Downloads) |
Book Synopsis Doing Semiotics by : Laura R. Oswald
Download or read book Doing Semiotics written by Laura R. Oswald and published by . This book was released on 2020 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using applied semiotics, this book shows readers how to leverage the cultural codes that structure communication and sociality, endow things with value, and help us navigate social space and cultural change to solve business problems, foster innovation, and create meaningful experiences for consumers.