Differentiate Or Die
| Author | : Jack Trout |
| Publisher | : John Wiley & Sons |
| Total Pages | : 248 |
| Release | : 2000-03-23 |
| ISBN-10 | : UCSC:32106011335244 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Differentiate Or Die by : Jack Trout
Download or read book Differentiate Or Die written by Jack Trout and published by John Wiley & Sons. This book was released on 2000-03-23 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now that product differences are rapidly and easily copied, or are perceived to be minimal, differentiating a company's products and services from the competition has become key to corporate survival. Marketing guru Jack Trout delivers a practical guide for businesses on developing powerful differentiation strategies.
