Corporate Reputation and Competitiveness

Corporate Reputation and Competitiveness
Author :
Publisher : Psychology Press
Total Pages : 296
Release :
ISBN-10 : 041528743X
ISBN-13 : 9780415287432
Rating : 4/5 (432 Downloads)

Book Synopsis Corporate Reputation and Competitiveness by : Gary Davies

Download or read book Corporate Reputation and Competitiveness written by Gary Davies and published by Psychology Press. This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking regarding managing reputation as a strategic tool for organizations in the twenty-first century.


Corporate Reputation and Competitiveness Related Books

Corporate Reputation and Competitiveness
Language: en
Pages: 296
Authors: Gary Davies
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Psychology Press

DOWNLOAD EBOOK

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking regarding managing reputation as a strategic to
Corporate Reputation and Competitiveness
Language: en
Pages: 296
Authors: Rosa Chun
Categories: Business & Economics
Type: BOOK - Published: 2005-09-29 - Publisher: Routledge

DOWNLOAD EBOOK

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media
Corporate Reputation
Language: en
Pages: 355
Authors: Ronald J. Burke
Categories: Business & Economics
Type: BOOK - Published: 2016-05-13 - Publisher: CRC Press

DOWNLOAD EBOOK

Increasing media scrutiny, global coverage and communication via the internet means corporate reputation can be damaged quickly, and failing to successfully add
Corporate reputation
Language: en
Pages: 333
Authors: Ángel Alloza
Categories: Business & Economics
Type: BOOK - Published: 2013-06 - Publisher: Editorial Almuzara

DOWNLOAD EBOOK

Reputation has become an essential strategic asset for companies. Those businesses that enjoy a good reputation are able to differentiate themselves, thus attra
Reputation
Language: en
Pages: 482
Authors: Charles J. Fombrun
Categories: Corporate image
Type: BOOK - Published: 1996 - Publisher: Harvard Business Review Press

DOWNLOAD EBOOK

This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifyi