Branding Brazil
| Author | : Leslie L. Marsh |
| Publisher | : Rutgers University Press |
| Total Pages | : 220 |
| Release | : 2021-05-14 |
| ISBN-10 | : 9781978819290 |
| ISBN-13 | : 1978819293 |
| Rating | : 4/5 (293 Downloads) |
Book Synopsis Branding Brazil by : Leslie L. Marsh
Download or read book Branding Brazil written by Leslie L. Marsh and published by Rutgers University Press. This book was released on 2021-05-14 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding Brazil examines a panorama of contemporary cultural productions including film, television, photography, and alternative media to explore the transformation of citizenship in Brazil. The book takes a multi-faceted approach, weaving media studies with politics and cinema studies to reveal that more than a marketing term or project emanating from the state, branding was a cultural phenomenon.
