Brand Management in Emerging Markets

Brand Management in Emerging Markets
Author :
Publisher :
Total Pages : 0
Release :
ISBN-10 : 1466662441
ISBN-13 : 9781466662445
Rating : 4/5 (445 Downloads)
DOWNLOAD EBOOK
Book Synopsis Brand Management in Emerging Markets by : Chenglu Wang

Download or read book Brand Management in Emerging Markets written by Chenglu Wang and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides valuable and insightful research as well as empirical studies that allow audiences to develop, implement, and maintain branding strategies"--


Brand Management in Emerging Markets Related Books

Brand Management in Emerging Markets
Language: en
Pages: 0

Brand Management in Emerging Markets

Authors: Chenglu Wang
Categories: Brand choice
Type: BOOK - Published: 2014 - Publisher:

DOWNLOAD EBOOK

"This book provides valuable and insightful research as well as empirical studies that allow audiences to develop, implement, and maintain branding strategies"-
Marketing Cases from Emerging Markets
Language: en
Pages: 159

Marketing Cases from Emerging Markets

Authors: Dilip Mutum
Categories: Business & Economics
Type: BOOK - Published: 2013-09-03 - Publisher: Springer Science & Business Media

DOWNLOAD EBOOK

Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues.
Breakout Strategies for Emerging Markets
Language: en
Pages: 260

Breakout Strategies for Emerging Markets

Authors: Jagdish N. Sheth
Categories: Business & Economics
Type: BOOK - Published: 2016-06-27 - Publisher: FT Press

DOWNLOAD EBOOK

Real strategies, tactics & solutions for succeeding in emerging markets now Attract non-consumers and upscale current customers Reflect local culture, tradition
Brand Management in Emerging Markets: Theories and Practices
Language: en
Pages: 353

Brand Management in Emerging Markets: Theories and Practices

Authors: Wang, Cheng Lu
Categories: Business & Economics
Type: BOOK - Published: 2014-06-30 - Publisher: IGI Global

DOWNLOAD EBOOK

"This book provides valuable and insightful research as well as empirical studies that allow audiences to develop, implement, and maintain branding strategies"-
Marketing Brands in Africa
Language: en
Pages: 276

Marketing Brands in Africa

Authors: Samuelson Appau
Categories: Business & Economics
Type: BOOK - Published: 2021-09-11 - Publisher: Springer Nature

DOWNLOAD EBOOK

This contributed volume serves as an authoritative reference and guide for anyone looking to study or build a brand in Africa. Despite being touted as the ‘la