Better Brochures, Catalogs and Mailing Pieces

Better Brochures, Catalogs and Mailing Pieces
Author :
Publisher : Macmillan
Total Pages : 132
Release :
ISBN-10 : 0312077319
ISBN-13 : 9780312077310
Rating : 4/5 (310 Downloads)

Book Synopsis Better Brochures, Catalogs and Mailing Pieces by : Jane Maas

Download or read book Better Brochures, Catalogs and Mailing Pieces written by Jane Maas and published by Macmillan. This book was released on 1984-07-15 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you need to know to create Better Brochures, Catalogs and Mailing Pieces -The most important decision: positioning and strategy -The fifteen magic rules for better brochures -The layman's guide to better layouts -Ten ways to save money on production -Hotel brochures-fifteen secrets that fill rooms -How to attract more tourists -Promoting theme parks and attractions -What works best in college literature -Brochures to gain members, to advocate, to persuade, to sell -How to do more effective fund-raising literature -Catalogs that sell more-and cost less -How to make mailings more profitable


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