Faithin Omaha eBook Collection

Companies usually assume if their sales are good, then their brand and reputation must be strong. But all too often, they don't have a clear understanding of th

Today’s organizations are embedded in global and local network relationships that demand more. They have to consider the importance to customers, investors an

Branding Governance challenges traditional thinking on brands. Bestselling author Nicholas Ind and cross-cultural communications expert Rune Bjerke expose the f

Surveys the world of place branding and marketing and offers readers an illuminating overview of the state-of-the-art of place branding principles, practices an

Here is the book - by the recognized architects of the Balanced Scorecard - that shows how managers can use this revolutionary tool to mobilize their people to