A Critical Analysis of Ubuntu as Portrayed by Selected Soap Operas on the Broadcast Media
Author | : Nkosikhona B. Ngcobo |
Publisher | : |
Total Pages | : 218 |
Release | : 2016 |
ISBN-10 | : OCLC:1003317217 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Download or read book A Critical Analysis of Ubuntu as Portrayed by Selected Soap Operas on the Broadcast Media written by Nkosikhona B. Ngcobo and published by . This book was released on 2016 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prior to 1993, only two soap operas that were broadcasted on SABC during the 70's were produced locally (The Villagers and The Dingleys) South Africa's political and social transformation in 1994 brought about changes to the broadcasting industry whereby the industry had to take into account and satisfy all sectors of the diverse population. The soap operas broadcast prior to 1994, therefore, did not capture the black African cultural values in which Ubuntu is entrenched. This study provides a critical assessment of how a purposive sample of 30 elders from a northern KwaZulu-Natal village views the images and culture portrayed in selected soap operas in relation to the values of Ubuntu. The test instrument was the most frequently watched soap operas in South Africa, namely Generations (SABC1), Muvhango (SABC2), Isidingo (SABC3), Scandal! (e.tv) and Rhythm City (e.tv)