The Lasker Story

The Lasker Story
Author :
Publisher : N T C Business Books
Total Pages : 0
Release :
ISBN-10 : 0844230995
ISBN-13 : 9780844230993
Rating : 4/5 (993 Downloads)

Book Synopsis The Lasker Story by : Albert Davis Lasker

Download or read book The Lasker Story written by Albert Davis Lasker and published by N T C Business Books. This book was released on 1987 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 26 installments of Advertising Age, The Lasker Story takes into the boardroom of Lord & Thomas (forerunner to Foote, Cone & Belding) and reveals the business philosophy and hard-won knowledge of the man who was its leader for 40 years. Albert D. Lasker recounts the story, in his own words of how he shaped the agency that ranked number one in its day.


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