The Intuitive Customer

The Intuitive Customer
Author :
Publisher : Springer
Total Pages : 230
Release :
ISBN-10 : 9781137534309
ISBN-13 : 1137534303
Rating : 4/5 (303 Downloads)
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Book Synopsis The Intuitive Customer by : Colin Shaw

Download or read book The Intuitive Customer written by Colin Shaw and published by Springer. This book was released on 2016-08-20 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.


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