The Big Book of Green Design
Author | : Suzanna MW Stephens |
Publisher | : Harper Collins |
Total Pages | : 392 |
Release | : 2009-11-17 |
ISBN-10 | : 9780061757990 |
ISBN-13 | : 0061757993 |
Rating | : 4/5 (993 Downloads) |
Download or read book The Big Book of Green Design written by Suzanna MW Stephens and published by Harper Collins. This book was released on 2009-11-17 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Big Book of Green Design explores the specific techniques and methods that graphic designers are employing worldwide to make their business a more earth-friendly one. When paying clients need a more environmentally conscious image, they turn to ad agencies and in-house designers for cost-effective solutions. The results are often surprising, innovative, and new, and The Big Book of Green Design features the best of these earth-friendly designs. Mainly focusing on printed materials, but also showcasing examples of trade show environments, repurposed designs, and the new “anti-packaging” trend, the book showcases over 450 examples of marketing and collateral materials produced using environmentally favorable methods. With a foreword by Eric Benson, an expert on sustainable procedures within graphic design, The Big Book of Green Design is very much a “see what your colleagues are doing” idea-sharing, inspiration-generating compilation for agencies, freelance designers, printers, and other creative professionals.