Supermarket Wars
Author | : A. Seth |
Publisher | : Springer |
Total Pages | : 204 |
Release | : 2005-09-05 |
ISBN-10 | : 9780230513426 |
ISBN-13 | : 0230513425 |
Rating | : 4/5 (425 Downloads) |
Book Synopsis Supermarket Wars by : A. Seth
Download or read book Supermarket Wars written by A. Seth and published by Springer. This book was released on 2005-09-05 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.