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Space Marketing
Language: en
Pages: 360
Authors: W. Peeters
Categories: Technology & Engineering
Type: BOOK - Published: 2001-11-30 - Publisher: Springer Science & Business Media

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Space activities are currently in a transitional phase: the shift from publicly financed to private activities is a result of reduced public funding and increas
Space Marketing
Language: en
Pages:
Authors: Ilse "Izzy" House
Categories:
Type: BOOK - Published: 2022-10 - Publisher:

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Space Marketing introduces marketing principles, strategies, and tactics through the lens of space. The space industry is changing and the competition is explod
Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products
Language: en
Pages: 241
Authors: Brian Burns
Categories: Business & Economics
Type: BOOK - Published: 2009-12-18 - Publisher: McGraw Hill Professional

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Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is
Expanding Disciplinary Space: On the Potential of Critical Marketing
Language: en
Pages: 306
Authors: Douglas Brownlie
Categories: Business & Economics
Type: BOOK - Published: 2014-10-14 - Publisher: Routledge

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Expanding disciplinary Space: On the Potential of Critical Marketing provides an introduction to the major perspectives in critical marketing studies. It contai
Toward Liberty
Language: en
Pages: 484
Authors: David Boaz
Categories: Business & Economics
Type: BOOK - Published: 2002 - Publisher: Cato Institute

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In this collection, scholars and political leaders make the case for freedom, free enterprise, and the rule of law.