Service Delivery and Public Sector Marketing

Service Delivery and Public Sector Marketing
Author :
Publisher : Macmillan Education AU
Total Pages : 216
Release :
ISBN-10 : 0732903866
ISBN-13 : 9780732903862
Rating : 4/5 (862 Downloads)
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Book Synopsis Service Delivery and Public Sector Marketing by : Ciaran O'Faircheallaigh

Download or read book Service Delivery and Public Sector Marketing written by Ciaran O'Faircheallaigh and published by Macmillan Education AU. This book was released on 1991 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of 13 papers from a conference held in 1990 by the Centre for Australian Public Sector Management at Griffith University assesses the impact of recent public sector reforms on service delivery and marketing. Case studies from Australia and New Zealand are used to highlight the various problems and issues involved.


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