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Innovation in new product development is a key factor in determining the success of a food company yet the area is fraught with risk, with failure rates in exce
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Breakthrough Food Product Innovation Through Emotions Research
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More than 95% of all consumer product launched in the packaged goods sector fail to achieve their goals for success. Breakthrough Food Product Innovation Throug
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Giovanni Galizzi and Luciano Venturini The food industry has been characterized by several and profound changes in its structure and competitive environment in
Innovative Food Processing Technologies
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Food process engineering, a branch of both food science and chemical engineering, has evolved over the years since its inception and still is a rapidly changing