Faithin Omaha eBook Collection

Market Research in Travel and Tourism is a practical guide to using survey research in the tourism industry. Market Research in Travel and Tourism examines the

Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the principles and practice of marketing as they are increasingly bei

South Africa is well positioned to capture an increasingly large share of the international travel and tourism market. This book provides an introduction to the

"This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course

This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it provides an overview on the