Managing Intellectual Property in the Advertising Industry
| Author | : World Intellectual Property Organization |
| Publisher | : WIPO |
| Total Pages | : 120 |
| Release | : 2011-09-10 |
| ISBN-10 | : 9789280519518 |
| ISBN-13 | : 9280519514 |
| Rating | : 4/5 (514 Downloads) |
Book Synopsis Managing Intellectual Property in the Advertising Industry by : World Intellectual Property Organization
Download or read book Managing Intellectual Property in the Advertising Industry written by World Intellectual Property Organization and published by WIPO. This book was released on 2011-09-10 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study will address various IP-related issues that are important for the efficient management of companies active in creating and implementing advertising content and campaigns.
