Faithin Omaha eBook Collection

Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketi

This book addresses innovative and new aspects of branding and advertising communication, by drawing on a broad, interdisciplinary range of theories, methods an

Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketi

Today's global markets demand that companies of all sizes look to international markets for potential customers. The successive crises that have taken place in

Following the CIM Advanced level syllabus in Marketing Communications, this text covers key areas of the process and includes pro-forma documents for topics suc