Hacking the Electorate

Hacking the Electorate
Author :
Publisher : Cambridge University Press
Total Pages : 273
Release :
ISBN-10 : 9781107102897
ISBN-13 : 1107102898
Rating : 4/5 (898 Downloads)

Book Synopsis Hacking the Electorate by : Eitan Hersh

Download or read book Hacking the Electorate written by Eitan Hersh and published by Cambridge University Press. This book was released on 2015-06-09 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hacking the Electorate focuses on the consequences of campaigns using microtargeting databases to mobilize voters in elections. Eitan Hersh shows that most of what campaigns know about voters comes from a core set of public records, and the content of public records varies from state to state. This variation accounts for differences in campaign strategies and voter coalitions across the nation.


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