Event Portfolio Management

Event Portfolio Management
Author :
Publisher : Goodfellow Publishers Ltd
Total Pages : 209
Release :
ISBN-10 : 9781911396932
ISBN-13 : 1911396935
Rating : 4/5 (935 Downloads)
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Book Synopsis Event Portfolio Management by : Vladimir Antchak

Download or read book Event Portfolio Management written by Vladimir Antchak and published by Goodfellow Publishers Ltd. This book was released on 2019-09-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.


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