Entrepreneurship
Author | : CHARLES. BRUTON BAMFORD (GARRY.) |
Publisher | : |
Total Pages | : 368 |
Release | : 2018-01-03 |
ISBN-10 | : 1260085368 |
ISBN-13 | : 9781260085365 |
Rating | : 4/5 (365 Downloads) |
Download or read book Entrepreneurship written by CHARLES. BRUTON BAMFORD (GARRY.) and published by . This book was released on 2018-01-03 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.