The Disney Princess Phenomenon

The Disney Princess Phenomenon
Author :
Publisher : Policy Press
Total Pages : 257
Release :
ISBN-10 : 9781529222111
ISBN-13 : 1529222117
Rating : 4/5 (117 Downloads)

Book Synopsis The Disney Princess Phenomenon by : Robyn Muir

Download or read book The Disney Princess Phenomenon written by Robyn Muir and published by Policy Press. This book was released on 2023-06-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Disney Princesses are a billion-dollar industry, known and loved by children across the globe. Robyn Muir provides an exploratory and holistic examination of this worldwide commercial and cultural phenomenon in its key representations: films, merchandising and marketing, and park experiences. Muir highlights the messages and images of femininity found within the Disney Princess canon and provides a rigorous and innovative methodology for analysing gender in media. Including an in-depth examination of each princess film from the last 83 years, the book provides a lens through which to view and understand how Disney Princesses have contributed to the depiction of femininity within popular culture.


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