Related Books

Driving Digital Strategy
Language: en
Pages: 342
Authors: Sunil Gupta
Categories: Computers
Type: BOOK - Published: 2018-07-24 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have suc
Digital Strategies
Language: en
Pages: 272
Authors: Regina Luttrell
Categories:
Type: BOOK - Published: 2021-03-16 - Publisher: Oxford University Press, USA

DOWNLOAD EBOOK

Digital Strategies explains the role of social media in public relations, marketing, and business decisions. In plain language and engaging case studies this bo
Digital Bank: Strategies to launch or become a digital bank
Language: en
Pages: 275
Authors: Chris Skinner
Categories: Business & Economics
Type: BOOK - Published: 2014-05-15 - Publisher: Marshall Cavendish International Asia Pte Ltd

DOWNLOAD EBOOK

Digital Bank tracks the innovations in banking and how the mobile internet is changing the dynamics of consumer and corporate relationships with their banks. Th
Digital Strategies for Powerful Corporate Communications
Language: en
Pages: 305
Authors: Paul A Argenti
Categories: Business & Economics
Type: BOOK - Published: 2009-04-19 - Publisher: McGraw Hill Professional

DOWNLOAD EBOOK

The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer
Advanced Digital Marketing Strategies in a Data-Driven Era
Language: en
Pages: 342
Authors: Saura, Jose Ramon
Categories: Business & Economics
Type: BOOK - Published: 2021-06-25 - Publisher: IGI Global

DOWNLOAD EBOOK

In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how companies communicate wit