Faithin Omaha eBook Collection

Live broadband streaming of the 2008 Beijing Olympics accounted for 2,200 of the estimated 3,600 total hours shown by the American NBC-Universal networks. At th

Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship a

The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revo

′This third edition of Sport and Society, with contributions from some of the field’s most highly respected scholars, covers the myriad of complex, pervasiv

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. How has globalization impa