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Language: en
Pages: 724
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Type: BOOK - Published: 2002 - Publisher: Kogan Page Publishers
Packed with international case studies and examples, the book begins with a detailed analysis of the state of CRM and e-business in the financial services globa
Language: en
Pages: 401
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Type: BOOK - Published: 2018-10-03 - Publisher: Kogan Page Publishers
Endorsed by the Chartered Banker Institute as core reading for the Personal & Private Banking and Commercial Lending modules, Relationship Management in Banking
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Type: BOOK - Published: 2022-02-11 - Publisher: IGI Global
Despite the ill effects of COVID-19 and the temporary closure of business operations worldwide, some organizations, such as the food and pharmaceutical industri
Language: en
Pages: 246
Pages: 246
Type: BOOK - Published: 2008-01-01 - Publisher:
This book examines issues related to changing banking industry and the challenges in customer relationship management (CRM). The book should appeal to the stude