Related Books

Cool Capitalism
Language: en
Pages: 298
Authors: Jim McGuigan
Categories: Business & Economics
Type: BOOK - Published: 2009-12-15 - Publisher: Pluto Press (UK)

DOWNLOAD EBOOK

Has 'coolness' conquered our economy?
Good Is the New Cool
Language: en
Pages: 304
Authors: Afdhel Aziz
Categories: Business & Economics
Type: BOOK - Published: 2016-10-25 - Publisher: Simon and Schuster

DOWNLOAD EBOOK

“We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges
Cognitive Capitalism
Language: en
Pages: 258
Authors: Yann Moulier-Boutang
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Polity

DOWNLOAD EBOOK

This book argues that we are undergoing a transition from industrial capitalism to a new form of capitalism - what the author calls & lsquo; cognitive capitalis
The Conquest of Cool
Language: en
Pages: 340
Authors: Thomas Frank
Categories: Business & Economics
Type: BOOK - Published: 1997 - Publisher: University of Chicago Press

DOWNLOAD EBOOK

Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.
The New Spirit of Capitalism
Language: en
Pages: 664
Authors: Luc Boltanski
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: Verso

DOWNLOAD EBOOK

A century after the publication of Max Weber's The Protestant Ethic and the "Spirit" of Capitalism , a major new work examines network-based organization, emplo