Communications Guide for Startups

Communications Guide for Startups
Author :
Publisher : UVK Verlag
Total Pages : 356
Release :
ISBN-10 : 9783739882185
ISBN-13 : 3739882182
Rating : 4/5 (182 Downloads)

Book Synopsis Communications Guide for Startups by : Lydia Prexl

Download or read book Communications Guide for Startups written by Lydia Prexl and published by UVK Verlag. This book was released on 2022-11-28 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turning communication into your start-up's biggest asset Nine out of ten startups fail. One cause of failre is bad communication - both externally and internally. Yet there is little systematic advice on how startups and scale-ups can overcome this challenge and inspire all stakeholders around the company's vision, values, and offering. This book closes this gap - with seventy experts sharing their learnings and experiences. It is a guide for all curious to learn more about how to win customers, investors and new talent through a convincing narrative, covering external, internal, social media and leadership communication.


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