Cases on Social Media and Entrepreneurship

Cases on Social Media and Entrepreneurship
Author :
Publisher : IGI Global
Total Pages : 343
Release :
ISBN-10 : 9798369317822
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis Cases on Social Media and Entrepreneurship by : Hossain, Syed Far Abid

Download or read book Cases on Social Media and Entrepreneurship written by Hossain, Syed Far Abid and published by IGI Global. This book was released on 2024-03-11 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms poses a pressing question: how can one effectively address this fast-paced transformation? Cases on Social Media and Entrepreneurship explores this and delves into media entrepreneurship, giving special attention to its role in developing women entrepreneurs. It skillfully tackles the challenge of gender disparities within the entrepreneurial landscape. Simultaneously, it also explores how to harness the power of artificial intelligence amid the integration challenges it presents, offering instrumental insights for entrepreneurs and investors, stakeholders, government officials, and policymakers. The book does not stop at identifying challenges; it propels the discourse forward by exploring the future of social media entrepreneurship in business. Addressing AI-related concerns, the book investigates whether it threatens social media entrepreneurs or opens up new avenues for growth. Themes like poverty alleviation, the impact on advertising costs, and the intersection of social media entrepreneurship with AI-driven advancements are thoroughly examined.


Cases on Social Media and Entrepreneurship Related Books

Cases on Social Media and Entrepreneurship
Language: en
Pages: 343
Authors: Hossain, Syed Far Abid
Categories: Business & Economics
Type: BOOK - Published: 2024-03-11 - Publisher: IGI Global

DOWNLOAD EBOOK

In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms
Introduction to Business
Language: en
Pages: 1455
Authors: Lawrence J. Gitman
Categories: Business & Economics
Type: BOOK - Published: 2024-09-16 - Publisher:

DOWNLOAD EBOOK

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the
Case Studies in Entrepreneurship
Language: en
Pages: 144
Authors: Reed, Marlene M.
Categories: Business & Economics
Type: BOOK - Published: 2021-07-31 - Publisher: Edward Elgar Publishing

DOWNLOAD EBOOK

Most entrepreneurship and small business textbooks contain few, if any, cases that an instructor can use with students and illustrate important theories or topi
Digital and Social Media Marketing
Language: en
Pages: 337
Authors: Nripendra P. Rana
Categories: Business & Economics
Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature

DOWNLOAD EBOOK

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve
Groundswell, Expanded and Revised Edition
Language: en
Pages: 354
Authors: Charlene Li
Categories: Business & Economics
Type: BOOK - Published: 2011-06-07 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies,