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Type: BOOK - Published: 2018-11-27 - Publisher: Woodhead Publishing
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Language: en
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Type: BOOK - Published: 2014-10-01 - Publisher: Board and Bench Publishing
Published in association with the Bordeaux College of Business, this groundbreaking book applies business pedagogy s powerful learning tool to the unique challe
Language: en
Pages: 225
Pages: 225
Type: BOOK - Published: 2015-11-27 - Publisher: Springer
This book introduces readers to the concept and implementation of positioning techniques in the context of the wine industry. Featuring 30 case studies on brand
Language: en
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Pages: 225
Type: BOOK - Published: 2019-11-22 - Publisher: Springer Nature
This book examines the social dimension of sustainability in the wine industry. Social sustainability focuses on people and communities. Contributors explore to
Language: en
Pages: 300
Pages: 300
Type: BOOK - Published: 2007 - Publisher: CABI
Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a