Faithin Omaha eBook Collection

This is one of the first books to probe deeply into the art and science of branding industrial products. The book comes at a time when more industrial companies

“As an in-depth explanation of one organisation’s brand strategy, this guide is both fascinating and full of useful insights.” — The CA magazine (UK) Ge

This book aims to uncover the hidden and unexploited power of leveraging from the concept of brand and brand building for B2B marketers. It focuses on the need

If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. I

Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to d