Related Books

Apple's Secret Of Success - Traditional Marketing Vs. Cult Marketing
Language: en
Pages: 97
Authors: Sascha Schneiders
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Diplomica Verlag

DOWNLOAD EBOOK

There is possibly no other company which is so casual and at the same time so powerful as the computer and entertainment manufacturer Apple. The company control
Creating Business and Corporate Strategy
Language: en
Pages: 99
Authors: Adyl Aliekperov
Categories: Business & Economics
Type: BOOK - Published: 2021-06-13 - Publisher: Routledge

DOWNLOAD EBOOK

Businesses need strategies that determine the direction of functioning and further development. If a company deals with several multifaceted businesses, each of
Public Relations, Branding and Authenticity
Language: en
Pages: 262
Authors: Sian Rees
Categories: Business & Economics
Type: BOOK - Published: 2020-01-31 - Publisher: Routledge

DOWNLOAD EBOOK

Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion o
Inside Apple
Language: en
Pages: 138
Authors: Adam Lashinsky
Categories: Business & Economics
Type: BOOK - Published: 2012-01-25 - Publisher: Business Plus

DOWNLOAD EBOOK

Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult
The Four
Language: en
Pages: 338
Authors: Scott Galloway
Categories: Business & Economics
Type: BOOK - Published: 2017-10-03 - Publisher: Penguin

DOWNLOAD EBOOK

NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone th