What is Reputation Worth?

What is Reputation Worth?
Author :
Publisher : Gower Publishing, Ltd.
Total Pages : 62
Release :
ISBN-10 : 9781409469025
ISBN-13 : 1409469026
Rating : 4/5 (026 Downloads)

Book Synopsis What is Reputation Worth? by : Mr Garry Honey

Download or read book What is Reputation Worth? written by Mr Garry Honey and published by Gower Publishing, Ltd.. This book was released on 2013-04-28 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reputation, for a business or a brand, has a value. This is as much an emotional value as a financial one and yet few people have a clear sense of the implications. The term is most commonly used when a sudden or sharp reduction in reputational value results in damage to the business. Garry Honey's wonderfully concise guide explains how and why reputation damage becomes a cost to business continuity; what exactly are the risks to your reputation, and the various management and financial options to enable you to ensure your reputation is protected.


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Stop being a well-kept secret and start being the go-to choice Your reputation is what people say about you when you're not there. It's your most powerful asset