Faithin Omaha eBook Collection

"The social customer is your NEW customer. And if you don’t recognize it, they will be someone else’s new customer. Adam Metz presents a clear, concise game

Digitization and Web 2.0 have brought about continuous change from traditional media management to new strategic, operative and normative management options. So

The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the

Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brand’s reput

Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. By developing positive relation