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Pages: 344

The PIMS Principles

Authors: Robert Dow Buzzell
Categories: Marketing
Type: BOOK - Published: 1987 - Publisher: Simon and Schuster

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A guide to the powerful, proven method of strategic planning for top profitability. Illustrated.
The PIMS (Profit Impact of Market Strategy) Principles
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The PIMS (Profit Impact of Market Strategy) Principles

Authors: Robert Dow Buzzell
Categories: Administración de mercadeo
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Educational Innovation in Economics and Business Administration:
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Educational Innovation in Economics and Business Administration:

Authors: Wim H. Gijselaers
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Type: BOOK - Published: 2013-03-09 - Publisher: Springer Science & Business Media

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During the last few years economics and business education have emerged as one of the largest fields of study in higher education. At the same time, the pressin
˜Theœ PIMS Program
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Principles of Strategic Management
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Principles of Strategic Management

Authors: Tony Morden
Categories: Business & Economics
Type: BOOK - Published: 2016-04-15 - Publisher: Routledge

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Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study